• Create, inspire and engage content across multiple platforms using audience insight, channel expertise and creative communications skills • Manage digital engagement activity on a day to day basis, drive discussion and manage responses across networks • Define, deliver and evaluate stories to audiences across the University of Salford by working in collaboration with internal and external stakeholders • Evaluate emerging digital platforms and technologies and make recommendations on their potential adoption • Produce and edit engaging and creative content and advise colleagues on how to translate technical messages into relevant and understandable content • Work collaboratively with colleagues across the institution to deliver clear, shared briefs, ensuring all content is appropriate for the platform and audience • Assist with the promotion and delivery of digital content across the University’s digital channels including social media and the website • Analyse and report on success of content and campaigns to inform future creative decisions • Project Manage the largest re-shape of student services' online presence, moving the entire website onto closed-off intranet, reproducing and improving hundreds of pages to make it more relevant and visually appealing to audiences • Train and advise colleagues and academics on the best way of engaging audiences and present imaginative solutions to specific engagement challenges

Created engaging content on university and student priorities through a range of appropriate channels • Curated several internal student communication channels developing them to be effective and engaging • Planned, produced, compiled and issued effective communications, including the creation and delivery of campaigns • Managed a team of student bloggers • Worked with colleagues to ensure t student engagement activities were promoted through student channels • Delivered creative written content including news articles, designed resources and event updates to drive deeper engagement with students • Provided timely and accurate reports on performance and made recommendations for improvements

Acted as the point of contact and communicated project status to all stakeholders. Coordinated activities, community engagement, resources, equipment, venues and information • Managed finances and budget of £150K • Secured over £70k of investment from crowdfunding through social media, communications and PR. • Managed international team of 15 production and in-house professionals • Developed and delivered engagement strategy, social media channels, campaigns, website and content from the ground up • Acted as a main point of contact to national and international press and influencers • Worked alongside big music names like Dr. Richard Niles (Kylie Minogue, Take That, Cher, Madonna, Pet Shop Boys), Tina Guo (Batman v Superman, Hans Zimmer Band, Wonder Woman) and Hans Zimmer's musicians to deliver a first-class experience to the audience